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| | THE ART OF GROWING RICH WITHOUT INVESTORS |
| Why do you think that some of India’s best businesses, such as Zerodha, Zoho, and even Amul, have never taken any external investments or funding? The answer lies in a simple yet powerful philosophy driving such bootstrapped startups, family-run enterprises, and legacy conglomerates, which can be termed—Tijori Economics. At its core, this approach is about building businesses that generate revenue from day one, reinvesting profits for organic growth, and maintaining full ownership—of the business as well as success. |
| “Tijori economics” ensures that companies remain independent, resilient, and free from investor-driven pressures, allowing them to make decisions that align with long-term success rather than short-term valuations. Though scaling takes longer this way and requires patience, this model is about wealth built not by avoiding risk but by taking the right risks in a world driven by unsustainable valuations. |
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| | A ‘tijori’ isn’t just for storing wealth—it’s a smart business strategy to make money work for you. |
|  OWN YOUR SUCCESS“Tijori economics” embodies India’s long-standing tradition of safeguarding wealth, often in the form of cash, gold, or valuables. Instead of relying on external investors, it empowers individuals to control their capital and capitalise on opportunities. |
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TOP HIGHLIGHTS FROM LAST MONTH |
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| | Spoke at TEDx Rajdhani College, bringing Veera Rasa (courage) to life through the lens of “Navrasa”. Grateful for the energy of the students, the incredible support of the faculty, and the deep, thought-provoking conversations that followed. | |
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| | | Celebrated 21 years of Bachpan and AHPS, a journey shaped by vision, resilience, and a firm commitment to education. Marked this milestone with a powerful new ad, reimagining how learning begins—long before a child steps into a classroom. | |
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| | | Visited Singapore with family and close ones—soaking in the sun and moments of solitude. The city’s accessibility didn’t just accommodate my wheelchair; it embraced it—a vision India must strive for, where inclusion feels effortless and empowering. | |
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